SI Organizer Feature Spotlight🔬 Lally et al. (2010, Eur. J. Social Psych.) & Gollwitzer (1999) Implementation Intentions
Build Neural Habit Automaticity with Gollwitzer If–Then Triggers
Track daily habits along Lally et al.'s (2010) 66-day asymptotic curve where a single missed day never resets your progress to zero.
Models true neural automaticity `1 − exp(−0.042 × days)` across the 66-day habit curve
Pairs every habit with a Gollwitzer `IF [Cue], THEN [Routine]` trigger (`d = 0.65` effect size)
Correlates Apple Health sleep and steps with your daily focus and mood
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Frequently Asked Questions
Why 66 days instead of 21 days?
Lally et al.'s (2010) UCL study proved habit automaticity plateaus at an average of 66 days — and proved that missing a single day does not reduce long-term automaticity.
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